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September 17, 2025Ad PlatformNew Feature
Data Genie brings AI-powered conversational analytics to marketplace admins, providing instant insights about campaign performance, marketplace intelligence, and business operations through natural language queries. Ask questions and get answers.

Key Capabilities

Campaign Analysis: Performance diagnostics, KPI tracking, bid analysis, and competitor benchmarking Marketplace Intelligence: Daily behavior summaries, auction metrics, attribution diagnostics, and configuration insights Smart Visualizations: Auto-generated charts from data queries including line, bar, and pie charts

Natural Language Interaction

Simply ask Data Genie questions in plain language:
  • Campaign Diagnostics - “Why isn’t campaign ABC-123 spending?”
  • Performance Trends - “Show me [Marketplace] CTR trends this week”
  • Optimization - “How do I optimize for better ROAS?”

Query Examples

Q: What was the CTR of the marketplace over the past week?

Access & Availability

  • Location - Available in the sidebar
  • Permissions - Restricted to admin users only
  • Response Types - HTML-formatted answers with embedded visualizations

Use Cases

  • Performance Troubleshooting - Quickly identify why campaigns aren’t spending or performing
  • Strategic Planning - Get forecasts and insights for new brand opportunities
  • Operational Efficiency - Monitor budget utilization and campaign health across portfolios
  • Competitive Analysis - Benchmark performance against marketplace trends

Data Genie is now available for admin users. Experience the power of conversational analytics to unlock deeper insights into your marketplace performance and make data-driven decisions with speed and clarity.