July 20, 2025Ad ServerNew Feature
We’ve added a comprehensive Salesforce Commerce Cloud (SFCC) Integration that enables SFCC-based marketplaces to seamlessly connect with Topsort’s auction engine. Display bid-ranked sponsored products and banner ads directly within your native storefront experience.
Key Benefits
Native User Experience: Sponsored products and banners integrate seamlessly into your existing SFCC storefront without disrupting the customer journey Monetize Product Listings: Generate revenue from vendor bids while maintaining your marketplace’s native look and feel Real-Time Optimization: Dynamic placement optimization based on Topsort’s auction logic maximizes both user experience and revenue Minimal Setup Required: Quick implementation with just API credentials and simple auction calls in key pagesIntegration Features
Sponsored Products
Transform your category and search pages with bid-ranked sponsored listings that feel native to your storefront. How It Works- Hooks into SFCC’s category and search page controllers to send product context to Topsort
- Receives a ranked list of sponsored products from the auction engine
- Reorders visible listings based on real-time auction results
Banner Ads
Monetize premium placements throughout your storefront with sponsored banner advertisements. How It Works- Integration sends requests to Topsort’s
auctionendpoint including banner slot information - Topsort responds with ranked banner creatives based on auction results
- Banners render in designated slots on homepage, search, or category pages
Implementation
- Configure API Credentials - Set up your Topsort API credentials in your SFCC environment
- Inject Auction Calls - Add auction calls to key storefront pages (search, category, homepage)
- Map Product Context - Send relevant product and page context to Topsort’s auction engine
- Render Results - Display auction-ranked sponsored products and banners in your storefront
- Test & Optimize - Monitor performance and adjust placements for optimal results
Resources
Get started with some documentation and code:- SFCC Integration Guide - Setup instructions
- GitHub Repository - Implementation
The Salesforce Commerce Cloud integration is available now. Contact your Topsort representative to begin implementation and start monetizing your SFCC marketplace with sponsored products and banner ads.