August 12, 2025ToppieNew Feature
We’ve launched Banner Campaigns on Toppie, enabling agencies to run banner (display) advertising campaigns across multiple retail partners from a single platform while providing marketplaces with a new premium revenue stream.
Key Benefits
Centralized Banner Management: Run banner campaigns alongside sponsored listings with unified reporting and budget controls Simplified Campaign Setup: Upload creatives, select products to sponsor, and launch across multiple marketplaces in a single flow Automatic Creative Optimization: Our design team resizes uploaded creatives to match available slot dimensions across partner marketplaces Product-based Targeting: Target based on your product catalog without manual keyword setup, targeting is automatically inferred from selected products Purchase Attribution: Track when banner clicks lead to purchases of campaign products using marketplace-specific attribution windowsHow It Works
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Campaign Creation
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Approval and Launch
Each child campaign goes through the marketplace’s standard approval flow. Marketplaces set banner destinations during this approval process before campaigns go live.
Attribution Model
Purchases are attributed when users click on a banner and later buy a product included in the campaign, using each marketplace’s attribution window for measurement.For Marketplaces
Monetize high-visibility banner slots with better targeting and real-time measurement. Set destinations during the campaign approval flow and benefit from product-based targeting that ensures relevant ads for your audience.To see the full banner creation flow on Toppie check out the documentation here